COLLECTION IS KEY
The experience taught Loft that data collection is paramount in an endeavour like this, so upped their data collection to monthly intervals to avoid a large workload at the end of each year.
“Having recent transactions and invoices fresh in mind means that if there are any issues with the data we can resolve them quickly, rather than trying to remember what happened 10 months ago,” Mr Paterson says.
Loft had already done a lot of work in understanding and managing their waste output, so that part of the process was eased by the company already having a Toitū-certified waste management company.
Dr Mathers says carbon emissions measurement has accelerated this year, growing from niche to mainstream, and predicts that trend will continue, “given increasing pressure from regulators, supply chain and customers”.
In November last year, all of the work paid off, with Loft achieving their goal of official Toitū CarbonZero certification.
ANZ New Zealand Managing Director of Business Lorraine Mapu says the bank is proud to have customers like Loft.
“We are in a unique position, through our lending decisions, to support customers and projects that reduce emissions as well as support economic growth,” Ms Mapu says.
“More and more customers are demanding goods from companies that are doing the right thing by the environment, and are increasingly willing to seek out those that are, so Loft’s efforts make excellent business sense.”
Loft are now working to simplify and streamline their measurement processes, including a new IT system which will increase the accuracy of order weights – a key metric for measuring freight emissions.
Longer term, they are looking to extend their sustainability goals into new areas, and are excited at the possibilities.
“Right now, we’re just reducing carbon,” Mr Wafelbakker says, “and that’s critical – but what if we could find ways to sequester carbon?
“We’re just at the start of the journey and people are working on solutions all the time – imagine a world where driving a car actually absorbs carbon from the atmosphere.
“It’s like trying to envision the Internet in 1940 – who knows what the future will look like.”
The key message from Loft, to other businesses looking to reduce their impact on the environment is simple: get started now.
“It’s not just about ticking the boxes,” Mr Wafelbakker says.
“For us, it’s about a journey of continuous improvement – and I don’t think we’ll ever be finished.”
This story features in ANZ's Measuring Your Emissions Insights Report - read the full version here.