Not every organisation can boast they have saved more than 50 thousand turtles.
Safcol - South Australia Fishermans Co-operative Limited, can. Originally established as a co-operative for fisherman to sell their fish in 1945, Safcol is now not only one of the world’s major suppliers of fresh, packaged and frozen seafood, it is also leading its industry when it comes to responsible fishing.
Safcol CEO Andrew Mitchell believes sustainability is at the heart of what they do and is important for a number of reasons. “If we didn't do it (responsible fishing) we won't have a fishing business in the world in years to come because consumption of seafood is rapidly growing at a speed in which if you don't have levels and controls, could be wiped out,” he says.
”We also thought, commercially, it was appropriate to move away from what most people did and create a commercial difference in catching fish in a way that is traceable and responsible.”