ANZ’s recognition of non-binary gender and the commonly used gender-neutral title of Mx is bigger than just a technology change; it is supported through ongoing staff awareness, demonstrates the power of inclusive language and will encourage a greater understanding of gender and gender identity.
A change of this magnitude requires support from almost all areas of the organisation and during the process we were challenged to think outside the box to deliver great solutions for our customers and the community.
Hundreds of people across ANZ worked on this initiative – and every single person has been in full support of it.
At the heart of the change is a focus on customer experience, ensuring non-binary people have a seamless experience choosing gender-neutral options when applying for ANZ products as well as their ongoing banking needs.
Across virtually every division in the bank, teams from technology, risk, digital, product and the frontline worked on countless system changes, collateral updates, banker process enhancements and data and risk assessments. We truly believe this is how an organisation which supports LGBTIQ+ inclusion walks the talk.